Wet: The Magazine of Gourmet Bathing

From the Stuff I Wish I Still Had files:

Wet Magazine was an LA based magazine published between 1976 and 1981 by Leonard Koren. Wet inspired many zines that came out during the eighties as well as the desktop revolution of the nineties. Its focus was, as the masthead claimed, “gourmet bathing and beyond,” but it quickly incorporated many themes that defined the times: fashion, art, photography and punk. Wet started out as a one-man operation, but soon increased in circulation and staff. Besides the articles on bathing, the graphic design was a major part of the appeal, developing a style that represented both New Wave and Los Angeles.

I found several copies of the years:



Leonard Koren also wrote several great books on design, Wabi-Sabi: for Artists, Designers, Poets and Philosophers, Gardens of Gravel and Sand, and, my favorite, Designing The Bath, which is out of print.


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